Who
We Are
Founded in 1998, Technology Assurance Group is an organization of leading managed technology services providers (MTSPs) in the United States and Canada representing $1 billion in products and services. TAG Members integrate all technology solutions including IT, cloud-based technologies, cybersecurity, telecommunications, AV, video surveillance, access control and managed print.
Our
Mission
TAG's mission is to increase its Members' profits and sales through education and to ease their introduction of new technology to the marketplace by leveraging their combined intellect and purchasing power.
The
Advantage
Members benefit from best business and management practices, advanced sales training programs and processes, in-depth financial analysis and industry benchmarking, professionally led peer group interaction, marketing and lead generation programs, and strategic partnerships with technology manufacturers.
The
Difference
We own and run a successful MTSP in Southern California.
Our success is the implementation of our best practices
from TAG.
We do what we teach and we teach what we do.
Our
Values
- Candid communication that leads to positive change
- "20s", wherever found – those that embrace accountability for excellence
- Passionate employee engagement for the betterment of the organization
- Highly conscious cooperative effort to help everyone succeed
- Innovation and ideas more than knowledge
- Endless education and personal development
- Constant effort to contact, consult and partner with our customers
- Respect, patience, compassion and cooperation in every relationship
Management Team
Brian Suerth, President
858.946.2112 | brian@tagnational.com
Brian is responsible for directing TAG's executive team in its pursuit of ever-improving advice, support and counseling in the technology arena and the expansion of TAG's Membership and Strategic Relationships. He drives the growth and performance of TAG Members by delivering in-depth training and consultation in the areas of management, sales, strategic planning, marketing and public relations. During his time at TAG, Brian has rapidly risen to national notoriety as a sales and motivational speaker.
Tim Schatz, Executive Vice President
858.946.2109 | tim@tagnational.com
At TAG, Tim is responsible for providing financial analysis, advice, and counseling to TAG Members. He drives profitability growth for TAG Members by delivering in depth financial and management training utilizing industry benchmarks and "best practices" in both group settings and one-on-one. He is tasked with development and initiation of strategic programs for the benefit of TAG Members. Tim also drives achievement of TAG's Mission, realization of its strategic plan, and manages its overall financial performance.
Ryan Mulvany, Vice President of
Member Advancement
858-946-2110 | ryan@tagnational.com
Ryan Mulvany is responsible for driving successful partnerships between TAG's Membership and Strategic Partners. Ryan provides consultation, analysis, advice and counseling, creates innovative programs designed to increase the profits and sales of Members and Partners, conducts business management trainings to advance TAG's Members, develops new curriculum, tools and systems, evaluates emerging technology and solidifies partnerships with suppliers to the industry.
Jonathan Blakey, Vice President of Technology
858-946-2114 | jonathan@tagnational.com
Jonathan Blakey is responsible for driving adoption of best practice technical operations and supporting adoption of successful relationships between TAG's Membership and Strategic Partners. Jonathan provides consultation, analysis, business management advice and counseling to TAG Members to bring innovation to existing policies and procedures in order to contribute to the profitability of the company.
Trevor Bohannan, Technical Operations Specialist
858-946-2140 | trevor@tagnational.com
Trevor Bohannan is responsible for assisting in the adoption of best practice technical operations and for providing effective training, counsel, and advice to our TAG Members. Trevor leverages his vast MTSP experience and expertise to help TAG Members identify opportunities for project work and customer advancement, streamline operational procedures and processes, and enhance the proficiency and productivity of technical staff.
Andrew Schmitt, Sales Enablement Advisor
858-946-2113 | andrew@tagnational.com
Andrew is responsible for accelerating the sales and profitability of TAG Members through sales training and successful implementation of TAG's multi-step sales process. Andrew works closely with TAG Member salespeople by strategizing sales, implementing "above and below the line" prospecting methodologies for customer base and net new opportunities, leveraging TAG's psychology of selling, and delivering an exceptional customer experience to TAG Member customers.
Janet Dufour, Marketing & Information Coordinator
858.946.2111 | janet@tagnational.com
Janet Dufour joined TAG in the summer of 2004 as the Marketing and Information Coordinator. She is responsible for registration and coordination of TAG's webinars and live training classes, maintaining the website, database management, coordination of the National Convention, marketing collateral design and communications.
Zach Luczynski, Business Development and Creative Projects
858.946.2119 | zach@tagnational.com
Zach is responsible for supporting two of TAG's core components, growth and innovation. His primary responsibility is to work with TAG's Strategic Partners and Member companies in order to find suitable candidates for TAG Membership. The other way he provides value to TAG Members is through the development of various Creative Projects.
Tori Van Court, Director of TAG's Appointment Setting Program
858-946-2126 | tori@tagnational.com
Tori is responsible for supporting the growth and innovation of TAG's Appointment Setting Program. Her primary responsibility is to oversee the daily operation of the Appointment Setting Program, develop and track KPI's (Key Performance Indicators), while assisting in the recruitment efforts of our Business Development Internship team.
Ginnie Trinh, Business Development Team Lead & Head of Recruitment
858-946-2123 | ginnie@tagnational.com
As the Business Development Team Lead & Head of Recruitment, Ginnie's responsibilities include seeking business opportunities for TAG Members, and managing end-to-end talent acquisition strategies for the TAG Recruiting Program. Ginnie received her Bachelor of Arts degree in Human Development from California State University San Marcos.
Gricelda Noriega, Financial Analyst
858.946.2105 | gricelda@tagnational.com
Gricelda Noriega provides TAG Members with incisive, personalized financial analysis for their businesses. Working closely with Dale Johnson, she holds responsibility for enabling Member companies to achieve higher understanding of the financial process and for aiding them in implementing the vast array of financial management tools the Company provides. Gricelda works closely with the financial branch of each Member to assure that ownership develops and receives meaningful, accurate reporting and management reporting tools that lead to decisive action.
Nancy Apilado, Controller
858.946.2108 | nancy@tagnational.com
As the Controller of TAG, Nancy Apilado is responsible for directing TAG's accounting, budgetary, and treasury related functions. Nancy oversees internal corporate accounting functions including all aspects of month-end and fiscal-end close, financial reporting, and maintenance of accounting policies and procedures. Nancy also supervises and manages a variety of TAG Cooperative Purchasing Programs offered to its Members, reconciles Member discounts with TAG Partners, and transmits Member checks.
Alaina Castrence, Senior Staff Accountant
858.946.2104 | alaina@tagnational.com
As a Senior Staff Accountant for TAG, Alaina Castrence is responsible for maintaining accounts payable and accounts receivable related functions. Alaina joined the company in July 2018 after receiving her Bachelor of Accountancy degree from the University of San Diego. A year and a half prior while pursuing her degree, she worked as an Accounting Intern in the Accounting Office at the University. There, she helped process journal entries, assisted in reconciliation, and supported various areas of the accounting department.
Katia Kappele, Staff Accountant
858.867.8681 | katia@tagnational.com
As a Staff Accountant at TAG, Katia is responsible for maintaining accounts payable, accounts receivable, and various reporting related functions. Katia joined TAG in October 2022 after receiving her Bachelor's Degree in Economics and Accounting from University of California San Diego. While pursuing her degree, she interned and volunteered to assist in income tax preparation for low income community members.
Naomi So, Administrative Assistant
Naomi So joined TAG in January 2017 as an Administrative Assistant providing support for TAG's accounting and marketing departments. Naomi leverages her talents to drive TAG's public relations programs for Members as well as aide in the strategic partner rebate and commission analysis. Naomi received her Bachelor of Arts in Sociology from the University of California, Riverside and Master in Sociology from California State University, Fullerton.
Advisory Board
Dale Johnson, CEO
858.946.2101 | dale@tagnational.com
Serving as TAG's CEO since June of 2000, Dale Johnson has responsibility for all aspects of the organization's operations, including achievement of its mission, realization of its strategic plan and its financial performance. Dale brings over 30 years of experience in the development and growth of entrepreneurial businesses to his daily tasks at TAG. He has engaged in the development, acquisition and merger of well over 100 companies. His extensive experience and education in the development and implementation of long term business plans, business management practices, financial analysis, "best practices" migration facilitate the development of many of TAG strategic programs.
Dale Stein, Co-founder
858.946.2115 | dales@tagnational.com
Dale Stein, one of Southern California's leading entrepreneurs, co founded Technology Assurance Group (TAG), an international organization of independently owned telecommunications and IT providers, and currently serves as a partner. Dale holds the responsibility for developing TAG's strategic planning and guiding its business development. One of the nation's most sought-after speakers on technology and its impact on advancing businesses. Dale has over 30 years of proven entrepreneurial, business strategy, management, sales and marketing experience.